Diageo has launched a sister competition to World Class Bartender of the Year, challenging one person to create a World Class List – the ultimate international drinks list.
World Class List is a new travel show that will cover five countries in two months in one epic adventure – and World Class is searching for the right person to #MakeTheList and become the host.
Whoever is chosen will have two months to explore five countries, immerse themselves in the culture, and uncover the best things to do, eat and drink. They won’t be alone on this mission, though – they will be guided through each city’s best-kept secrets by local World Class bartenders.
Diageo, owners of the World Class competition, has set out to expand the World Class brand into the consumer sphere and “inspire people to drink better and create unforgettable experiences in the process”.
World Class Global Director Johanna Dalley says: “This is a once in a lifetime opportunity for a passionate traveller to explore and uncover hidden gems in the world’s most exciting cities. We recognise that World Class bartenders don’t just create the most amazing drinks – they are the in-the-know community who can also serve up the best experiences a city has to offer.
“Together we want the host and World Class bartenders to explore, create and share with the world their list of the top drinks.”
Entrants to the #MakeTheList competition must upload a 15-second clip to their Instagram account (by 21 October) demonstrating why they should join the crew on the World Class List. For more information on the competition visit MakeItWorldClass.com.